Welcome to the Joomla SEO Club and Book

A big congratulations today to one of our former clients. We mentioned Bleacher Report back in 2006 when we explained how we helped them get accepted to Google News.

They have a very smart business model that we've seen several times recently:

People launch a site using an Open Source platform such as Joomla and then move to a custom site later on. Using Joomla allows them to test the viability of their idea at a very low cost.

• If things work out well, they can build a userbase, understand what the users need and start to bring in advertisers. When they've proven that their idea is viable, they're able to attract more money and move to a highly-customized website built with Ruby on Rails or similar platforms.
  
• If the idea doesn't work, they've spent a fraction of what traditional startups do.

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